Frustrated you can’t find the perfect product or service that could improve your life? Create your own. At least that’s what my guest today, Becca Ingle did—and it’s paid off. (Big time.) 

As the mom of two toddlers and lover of traveling, Becca started blogging their travels with the kids to let other parents know you don’t have to slow down once you have kids. She was tired of wearing other people’s brand of clothes. And when it came to swimsuits, she wanted a flattering mom fit that had a matching option for the kids. Then her husband challenged her to create her own—and Becca launched LainSnow in 2021. Only to sell out in the first 30 minutes. 

Today, Becca reveals how she built her business from the ground up, including how she figured out how much of her budget to invest in her team and different marketing efforts. Plus, she shares what’s kept her going in the first two years of business and what she wishes she would have known before starting LainSnow. And of course I ask her what it’s like running a business while being a mom of young kids. If you have a wild dream to start your own business and brand, you’ll love Becca’s honest and real perspective. 

Shop LainSnow HERE.

Connect with Becca on Instagram HERE. 

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Buy your copy of Cindy’s new book, More Than a Bag, HERE. 

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