Cold calling – most reps dread it. And it makes sense! It’s uncomfortable talking to someone you don’t have a prior relationship with – especially when you’re ultimately trying to sell them something. And according to GONG, there’s a 1.48% chance of a positive outcome from a cold call. It feels like the odds

are stacked against sales reps when it comes to cold calling. But never fear. Cold calling doesn’t have to fill you with dread. Join us as we explore how each rep can improve those cold call outcomes with Jason Bay, Chief Prospecting Officer at Blissful Prospecting!