This week we’re drinking the Triphammer Porter from Blindman. We’re joined by Chris from Red River Ransom podcast to talk about beer branding, marketing, and packaging.

Show Notes

00:00 – Introduction

01:30 – Triphammer Robust Porter

05:20 – Beer marketing!

12:15 – Bass Beer!

14:30 – Print ads

16:40 – Marketing ruining beer sales

22:50 – Back to TV ads

28:00 – Standard Lager

35:10 – Canadian beer ads

40:45 – Let’s talk about Guinness

49:50 – Stella

56:30 – Marketing in craft beer

1:04:30 – The cult

1:06:45 – Wrap-up