Software Defined Talk

Episode 245: Michael Coté’s Discount Webinar Barn, aka, The Webinar Episode

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Come with us as we solve life’s greatest mystery: lead-genless webinars. Coté also gives his 10 day in review of Hey email. Also, theories on grilling hamburgers.

Mood board:

  • They got money, kicking out the Nazis
  • Have you tried saying it louder?
  • It came out fine.
  • The burger meat here is like a bunch of little worms.
  • Long form commercials.
  • Webinar as conference.
  • Sitting in a Zoom.
  • People don’t want to show up and consensually watch a YouTube video.
  • The Wine Bottle Leads.
  • The Minecraft Yellers.
  • The pink slurry of enterprise software content.
  • There’s nothing at the bottom of their funnel.
  • I know all those things, I just don’t like them.
  • HigherGradeWebinars.biz
  • The conclusion of the plutes.
  • Today was the last day of school for the kids. Tomorrow, the nightmare begins.
    • The Rundown
    • The New Conference
      • Apple’s virtual WWDC wasn’t just okay—it could be the future of keynotes
      • Google Next over 9 Weeks
      • In the first cohort of HEY signups, 37% have converted to a paid account!
        • Relevant to your interests
        • Email Is Broken
        • Analysis: Here are five strategic options for Dell and VMware
        • Arm Macs and AMD rising: How Intel's endless 10nm struggles cost it so much
        • US police using Chinese drones are ‘at risk’ of data breach, DHS warns
        • Amazon jumps into self-driving taxis with purchase of Zoox
        • Discord Was Once The Alt-Right’s Favorite Chat App. Now It’s Gone Mainstream And Scored A New $3.5 Billion Valuation
        • Your Place to Talk
        • An Infrastructure Arms Race Is Fueling the Future of Gaming
        • Ranking the Observability Offerings - APM Experts
        • Flying
          • Secret Flying | Cheap Flights & Error Fares
          • Jack's Flight Club | Cheap Flights, Flight Deals & Alerts
          • Interactive Route Map of Low Cost Airline flights in Europe
          • Alternative Airlines | Book Flights on 100s of Airlines
            • Nonsense
            • Coming soon to a 3D printer near you: Plant-based steaks
            • Big Red soda is the secret to make deliciously tender smoked pork chops
              • Conferences
              • Kubecon + CloudNativeCon Virtual Conference on August 17th-20th
                • SDT news & hype
                • Listen to interview with Kylie Grenier about Digital Transformation
                • Join us in Slack.
                • Send your postal address to [email protected] and we will send you free laptop stickers!
                • Follow us on Twitter, Instagram or LinkedIn
                • Listen to the Software Defined Interviews Podcast. Check out the back catalog.
                • Brandon built the Quick Concall iPhone App and he wants you to buy it for $0.99.
                • Use the code SDT to get $20 off Coté’s book, Digital WTF, so $5 total.
                  • Recommendations
                  • Brandon: Land of the Giants podcast.
                  • Matt Ray: Cory Doctorow’s Walkaway.
                  • Coté: Euro breakfast on the go.
                    • ...more
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                    Software Defined TalkBy Software Defined Talk LLC