Think about the last time you bought a book online. Did you read the reviews before making your purchase? I bet you did. In fact, studies show that 84% of consumers trust online reviews as much as personal recommendations. That's a pretty powerful statistic.

For self-published authors, reviews are even more important. Without the backing of a traditional publisher, we don't have the same marketing resources or built-in audience. We rely on word-of-mouth and organic discovery to get our books in front of readers. And that's where reviews come in.

In the craft segment, I continue my overview of crime subgenres, with cozy mysteries.