Steven Pope from My Amazon Guy discusses strategies for profiting on Amazon. With over a decade of experience, Steven shares insights on navigating challenges and evolving business models. He covers topics such as brand registry loss, retail arbitrage, and mitigating compliance risks. Emphasizing the importance of learning from setbacks, Steven provides actionable advice for sellers to enhance their success on Amazon. Episode Notes: 00:23 - Steven Pope Introduction 03:44 - Starting an Agency 06:18 - Amazon Account Suspension Policy 12:50 - White Hat vs. Black Hat 13:55 - Brand Registry Process 15:40 - Scaling and Prep 16:37 - Mixing Retail Arbitrage and Wholesale 19:34 - Succeeding Using SmartScout 19:48 - Finding your Zone of Genius 21:51 - Mistakes and Regrets 25:23 - Inventory Manager for Amazon 27:53 - SmartScout Trial 29:14 - Reselling Compliance Risk 30:30 - Hijackers, Black Hat Tactics, Stolen Goods 31:50 - Improving Click-Through Rate “Images are for people and copy is for robots” - Steven LinkedIn: linkedin.com/in/steven-pope Website: myamazonguy.com | myrefundguy.com YouTube: youtube.com/myamazonguy Related Post: Amazon PPC Optimization: Tips for More Clicks and Conversions