Floral Shop Podcast

Episode 26: 20 Years of Floral Innovation with Alla Lysytska


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Show Notes:
  • Alla’s journey from founding a top floral design business in Ukraine to relocating to NYC
  • The importance of finding your unique style and niche as a florist
  • How cultural differences between European and American luxury clients shape the floral business
  • Alla’s “10 Rules” for running a successful floral business, including learning continuously, embracing mistakes, and defining your true product
  • Insights into working with high-end clients like Rolls-Royce, Chanel, and other luxury brands
  • Tips on pricing, client negotiations, and understanding customer expectations
  • This episode features an interview with:
    Alla Lysytska

    Owner/Florist at Alla Lysytska floral design NYC

    Alla Lysytska is a globally recognized floral designer with expertise in luxury floral art and contemporary design. Originally from Ukraine, Alla founded a thriving floral company that became a go-to for high-profile clients, including luxury brands, government entities, and major events. 

    Now based in New York City, Alla continues to create breathtaking floral designs for exclusive clients while redefining the standards of high-end floristry. Her work reflects a deep passion for artistry, innovation, and creating memorable experiences through flowers.

    Notable Clients: Rolls-Royce, Chanel, private events, and prominent global brands.

    Specialty: Luxury floral designs, small artistic events, and high-end contemporary floral art.

    Important Links and resources mentioned:

    Facebook

    Instagram

    diving deeper:

    If you loved what you heard today and are eager to bring some of those ideas to life, don’t forget to grab our FREE resource—the Brainstorming & Organizing Thoughts Worksheet. It’s designed to help you capture and organize your creative floral concepts effortlessly.

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    Floral Shop PodcastBy Ziv Raviv