Today we are joined by Jesse Rojas, who is the CEO of The Redd Group LLC, an organization that offers labor / public relations, and human resources / political consulting. We talked about what it means to lead in business. For Jesse, being a leader doesn't mean being the best at everything, but instead finding ways to create and motivate the best people to build the best organization. Jesse, who also has a passion for cryptocurrency and NFTs, broke down what this relatively new market has to offer, and how he sees the future playing out.