Optimization means to basically have your ads delivered using a certain method to get the desired result.

Hey, that almost sounded like I know what I’m talking about.

You have several optimization options depending on the campaign objective.

On this episode, I cover what each of the options are based on choosing a ‘conversion’ objective and which one is right for you.

Also, I’m including a video on where to find the optimization options and how to choose.

Check it out in the show notes:

http://onefocusmarketing.com/episode26 

If you need help or have questions regarding Facebook ads then join my closed group: 

https://www.facebook.com/groups/thefunnelstrategist/