Freedom Maker

Episode 27: Book 1 Introduction + Secret #1


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Disclaimer: The contents of the book DotCom Secrets, which are referenced to in this podcast, is owned by Russell Brunson of ClickFunnels LLC. You can get your FREE copy of the book, and a 14-day FREE trial of ClickFunnels with the links below.

[insert Russell's story]

What is a funnel? It is not a website. When companies hire agencies to make a website, what you usually get is a logo here, a few nice pictures there, many links, but there’s no clear way to actually schedule an appointment or make a purchase. It’s like making our customers walk into a brick wall. A funnel doesn’t do that. Instead, it is very specific set of webpages with a specific format that guides the customer through the buying process. There’s only one thing to click on, and only one thing to read at a time. Then there are upsell pages, that offer complementary products or services that help serve the customer at a higher level.

Why is this important for you? Because 2 things happen:

  1. The customer has a better experience: they never get confused, and they can find exactly what they’re looking for.
  2. The owner makes more money: because you don’t confuse them, you get to upsell them and make more money on the same customer.
  3. If you’d like to see what ClickFunnels can do for your business, you can get your 14-day FREE trial of ClickFunnels with the links below.

    Here’s Secret #1. It consists of 4 questions:

    1. WHO is your dream customer?

    2. WHERE are they congregating?

    3. What is the BAIT you can use to attract them to you

    4. What is the unique RESULT that you can create for them?


    DotCom Secrets:

    https://www.dotcomsecrets.com/dotcom-secrets?affiliate_id=3063032&cf_affiliate_id=3063032

    ClickFunnels 14-day Trial:

    www.clickfunnels.com

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    Freedom MakerBy Tyler Jordan