Tech Done Right

Episode 27: Marketing and Building an Audience with Suzan Bond


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Marketing and Building an Audience With Suzan Bond

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Guest

Suzan Bond: Host of the Indiedoes Podcast, Founder of Bet On Yourself and Bet On Your People.

Summary

Are you a developer that wants to create your own content and build an audience? Suzan Bond joins the show to talk about how to bet on your self. We talk about how to be comfortable marketing, how to present yourself as a credible source for developer-focused content, and how to build and maintain an audience. It's the kind of advice you'd normally have to pay a coach for, offered for free because that's how we build our audience here at Tech Done Right.

Notes

Sorry, Suzan's audio has some glitches in the source track. We did the best we could, but there's still some words dropped. We're sorry about that, but hope you still find the conversation interesting.

02:25 - Developers, Companies, and Personal Growth

06:56 - Taking the First Steps to Betting On Yourself (Working Independently)

10:57 - Marketing: Effective vs. Comfortable

15:16 - Selling Books is Hard

  • Rails 5 Test Prescriptions
  • 18:35 - Approaching Side Projects and Presenting Yourself as a Credible Source

    21:59 - Understanding Your Audience and Incorporating Information Into Planning

    • Take My Money
    • 30:31 - Tools and Techniques for Connecting and Re-engaging with Your Audience

      • Paul Jarvis
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        • Building Trust and Building Teams with Jessie Shternshus and Mark Rickmeier
        • Special Guest: Suzan Bond.

          ...more
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