<p>"One day I will find the right words, and they will be simple". Jack Kerouac wrote that in The Dharma Bums, and it defines the element that sits at the core of the best digital strategy. Simplicity.</p>

"One day I will find the right words, and they will be simple". Jack Kerouac wrote that in The Dharma Bums, and it defines the element that sits at the core of the best digital strategy. Simplicity.

Episode 28: The Best Digital Strategy

Welcome to Octopus. This series is an exploration of digital strategy, its place within the broader marketing ecosystem and the people who have made it their career. It is designed to help prospective digital strategists get started in the industry and chart a roadmap for their careers with insights and perspectives from those that have worked in this space and helped shape it.

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Episode 28: The Best Digital Strategy

Episode 28: The Best Digital Strategy