Ok - as i say at the beginning you have to go down the Rabbit Hole with me on this one...

I think most of Sports have misunderstood Private Equity and External Capital for a long time. Having been literally the first into the game in Europe (i know im getting old, it was 2010!), I have picked up a few things.

The misnomer is often to label PE as a 'vulture fund' or the Richard Gere 'Pretty Women' buy and dismantle of a bygone conglomerate era...

But as a fan of the industry and of the club, going down this rabbit hole suddenly gave a rational explanation to what has as a fan felt like an irrational experience... what do you think?