Seth Godin, best-selling author and one of the top marketeers in the world, joins Faisal for episode 285. Faisal quickly dives into questioning Seth about the art of story telling. He also explains to Faisal the importance of understanding purpose. Two things should be very clear with the development of anything, who is it for, and what is it for. A lot of beneficial advice is shared from Seth. Things like, if you're gonna quit, when's the right time to quit. How to deal with praise versus criticism. And a personal favourite, Seth's rule for himself. Which actually was advice given to Faisal by his high school teacher. The episode ends with a discussion on talent versus skill before Seth almost reveals why he said yes to do the episode. A jam packed episode with lots of empowering information for any listener.

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