Join us as we meet with Diego Leon. Diego was born and raised in the Bronx, he devotes mush of his time to supporting causes and businesses in the Bronx. His devotion to menswear began in the world of early childhood education where, as a preschool teacher, he dressed well every day so that his students would feel comfortable in the uniforms they were required to wear. His interest in menswear was further piqued by the positive impact his fashion had on his students, so he dove into Tumblr, Instagram, and various blogs to learn more about menswear past and present. Soon he’d be inspired to influence the future of menswear as well.

Delving into the world of men’s fashion started simply enough: by slowly documenting his new style and getting feedback from others. It wasn’t long before he’d move from dressing this way in his professional life to his social life as well, which included local electronic music shows. His fashionable reputation grew in those communities, especially when his new friends noticed he could mosh even while wearing a tailored suit.

Dressing well at social events led to further inspiration: Diego soon met Nathaniel Adams, an electronic musician who identified as a dandy . Several conversations and hours of independent research later, Dandy In The Bronx was born.

Instagram proved to be an effective showcase for this new identity. As Diego shared more of his style, he found like-minded people and businesses and decided to pursue this passion full-time.

Dandy In The Bronx attaches his work to brands and causes that he believes in, and he encourages others to support those brands. He displays projects and pieces that are worth an investment: clothing that strikes the perfect balance of price and class. Quality may come with cost, but one should always consider value. This balanced approach makes Dandy In The Bronx accessible to a wide clientele, bringing high end material to the struggling communities he’s always worked with.

A storyteller at heart, Diego is interested in the narratives behind brands and causes: where their work came from, why they do it, who they serve, and how long they’ve been following their passion.

At its core Dandy In The Bronx is about bringing the best of the world to the Bronx and bringing the best of the Bronx to the world. It is a project of substance as much as it is of style.