Summer vacations are in full swing and univierties across the United States have been in summer break for some time now which means it's time to drum up seasonal attendance in one of the most difficult times to find foot traffic.

So, what can we do and what have we seen our LGS's do that help improve summer attendace? What's worked the best to help make the season when even WotC has called out having issues with product sales and event attendance?

Well, the answer is, plainly. A lot. There are a lot of great things that you can do and in this weeks episode we break down some of the most interesting, unique, and in one instance rather recent, events.