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Episode #3 | Brendan Golding: More than an Influencer
Episode Introduction: Brendan Golding is a Junior at Endicott College in Beverly, MA. Brendan currently studies Marketing/Communications and aspires to someday help grow his families businesses. What most people don't know? Brendan has amassed almost 1 MILLION followers across his social media channels at just 20 years old.
Podcast Episode Summary: Brendan Golding talks about growing his rise to fame on popular social media platform TikTok. Brendan is more than just an influencer. Brendan is a college student studying at Endicott College, played a NCAA Division III sport, aspires to help grow his families businesses, sells his personal merchandise to his fanbase, and has grow his following across social media to almost 1 MILLION followers.
Throughout this episode, Brendan shares his story of how he chose the beautiful coastal campus of Endicott as a boy from New York. Moreso, he shares his journey throughout life thus far, and all the places it has taken him. From receiving a call from a top-tier agency to model for Hollister to getting over 20 million views on one video, his life has been nothing short of a rollercoaster.
Brendan also shares his insights on growing on social media. When explaining TikTok, he talks about the importance of the first 3 seconds of every video. He also advises to add a factor to videos that may make viewers share or rewatch the clip to drive up the engagement.
Quotes: "I did a brand deal for this one company and it went absolutely viral. Neither of us expected it. It got over 1 Million views and the company called me and said, "look, we didn't set this amount of money aside for you so, I'm gonna send you my Rolex."
Find Brendan on Social:
https://www.instagram.com/brendangolding/?hl=en
https://www.tiktok.com/@itsjustbrendan?source=h5_m
Check out his Merch:
https://tcsocialclub.com/collections/brendan-golding-collection
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By Colin and Erika Angle Center for Entrepreneurship at Endicott College
5
3434 ratings
Episode Introduction: Brendan Golding is a Junior at Endicott College in Beverly, MA. Brendan currently studies Marketing/Communications and aspires to someday help grow his families businesses. What most people don't know? Brendan has amassed almost 1 MILLION followers across his social media channels at just 20 years old.
Podcast Episode Summary: Brendan Golding talks about growing his rise to fame on popular social media platform TikTok. Brendan is more than just an influencer. Brendan is a college student studying at Endicott College, played a NCAA Division III sport, aspires to help grow his families businesses, sells his personal merchandise to his fanbase, and has grow his following across social media to almost 1 MILLION followers.
Throughout this episode, Brendan shares his story of how he chose the beautiful coastal campus of Endicott as a boy from New York. Moreso, he shares his journey throughout life thus far, and all the places it has taken him. From receiving a call from a top-tier agency to model for Hollister to getting over 20 million views on one video, his life has been nothing short of a rollercoaster.
Brendan also shares his insights on growing on social media. When explaining TikTok, he talks about the importance of the first 3 seconds of every video. He also advises to add a factor to videos that may make viewers share or rewatch the clip to drive up the engagement.
Quotes: "I did a brand deal for this one company and it went absolutely viral. Neither of us expected it. It got over 1 Million views and the company called me and said, "look, we didn't set this amount of money aside for you so, I'm gonna send you my Rolex."
Find Brendan on Social:
https://www.instagram.com/brendangolding/?hl=en
https://www.tiktok.com/@itsjustbrendan?source=h5_m
Check out his Merch:
https://tcsocialclub.com/collections/brendan-golding-collection