Cutting Through The Noise

Episode 3: Destination Marketing Series Part I: Five Metrics to Track From the Start


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In this episode, Shawn and Kyle talk about the first few metrics to look at when auditing a digital presence for a tourism company or a destination marketing firm.

Time On Site

New vs. Returning Users
Geographic Representation
Top Visited Pages/ Top Exit Pages
Referral Sources

This is episode one in our six part series on Destination Marketing. Stay tuned for our entire series, podcast, video and article.

https://www.pintlergroup.com/blog/data-deep-dive-tourism-industry/

www.pintlergroup.com
www.geofli.com

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Cutting Through The NoiseBy Pintler Group

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