How do you use your social channels to encourage customers to trade up?  As life happens the brand you entered a category with might not be the one you stick with, but through effective social media management you can keep a customer within your portfolio of products. We ask Danielle Smith of creative content agency Communicator London, how to solve this problem.

How do you use your social channels to encourage customers to trade up? As life happens the brand you entered a category with might not be the one you stick with, but through effective social media management you can keep a customer within your portfolio of products. We ask Danielle Smith of creative content agency Communicator London, how to solve this problem.

How do you use your social channels to encourage customers to trade up?&nbsp; As life happens the brand you entered a category with might not be the one you stick with, but through effective social media management you can keep a customer within your portfolio of products. We ask&nbsp;Danielle&nbsp;Smith of creative content agency Communicator London, how to solve this problem.

Episode 3. Encourage customers to trade up though your social channels

In each episode of Epicurean Delights we look at a single commercial challenge facing the CEOs of food and beverage companies and ask an expert to solve it in 4 questions and less than 15 minutes.

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Episode 3. Encourage customers to trade up though your social channels

Episode 3. Encourage customers to trade up though your social channels