Join Tom and Kate, along with this week's guest, Patrick Mahaffey, as they list the top Four Marketing Mistakes Startups Make and How to Avoid Them. Patrick, a former member of Seal Team One, has an impressive roster of launching successful startups and currently serves as Managing Director for Valens Resource Group, a San Francisco-based consultancy. He is obsessed with building powerful companies by implementing incredibly targeted sales and marketing strategies, with a little dose of sweat and passion. If you're currently working for or leading a startup, or have the next big product or service innovation growing in the back of your mind, you won't want to miss this.