Alright, alright, alright. This week Melissa digs into the bizarre but effective Lincoln ad campaign featuring Matthey McConaughey - and the mockery that has come along with it... Mockery that, crazily enough, is actually helping Lincoln sell more cars. Bryan gets real with you to evaluate and improve your website. Speaking of "real", ever hear of MTV's The Real World? Well we interview RW alum Matt Smith who appeared on the New Orleans season (the good one, circa 2000) and talk about his creative agency Smith House. Hilarity and helpfulness ensue.

Hosts Melissa Rich and Bryan Laurel can be reached at www.syndicatepr.com