In this episode, we explore non-fungible tokens (NFTs) and what on earth they mean for the arts, artists, and the future of digital media. Are digital property titles -- on a JPG, PDF, baseball card or tweet -- really worth six-figure valuations, or we just drunk on crypto speculation again?  Hold on to your acronyms as we dive into the NFT wormhole to help you understand:

• WTF are NFTs and what does crypto-mania have to do with a 250 year old art auction house? 
• Why NFTs for virtual game pieces or baseball cards may seem like stuff for the kids, but could represent economic empowerment for content creators of all stripes...
• Why NFTs could well be called dangerously hot... and what needs to happen to transcend early adopter demographics to fulfill the real promise for decentralized ownership? 

Ratings Time: At the end of each episode, we rate this breakout technology on our highly scientific scale to help innovators put this into context. Tune in to hear our review, and tell us what you think!

• Trash: Garbage abound in tech-land, so buyer beware of rubbish in disguise! 
• Flash: A flash in the pan! Hot now, but fleeting once it exhausts early adopter segments
• Cash: Money-maker with scalable potential, but ultimately nothing innovative here
• Splash: Fundamentally innovative, and full of transformative potential to fix a real problem

Resources:
www.kaleidoinsights.com
http://cryptoart.wtf/

Credits: Hype Hazard is designed, developed, and recorded by Jaimy Szymanski and Jessica Groopman. This episode was edited Randall Ward and our theme music was composed by Adam Roszkiewicz. Cover art for Hype Hazard is designed by Mary Talbert. 

#NFT #nonfungibletoken #cryptocurrency #blockchain #digitalassets #digitalmedia #creatoreconomy