PAIRIN, co-founded by Michael Simpson, is a technology company that uses behavioral science to personalize career exploration, professional development, and online curriculum. The team at PAIRIN provides systems to workforce and educational institutions to help individuals design a livelihood that they can thrive in and maximize their potential for success. They also shift the traditional hiring paradigm for employers to competency and potential, rather than simply past education and experience. Listen to Michael describe his journey in life that led up to the creation of PAIRIN (and his delicious side gig-The Chocolate Bordello).