My Electricians ToolBox by James Dewane

Episode 3 Part 1 - Overcoming Common Business Challenges in the Electrical Industry


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In part 1 of this two-part episode of the My Electrician's ToolBox podcast, Steve and I tackle some of the most frequently asked questions from the ToolBox community.

We discuss -

  • Strategies to avoid price shoppers
  • Ways to maintain a healthy work-life balance
  • Identifying and targeting the ideal customer
  • The importance of saying no
  • And effective methods to keep staff focused and motivated.


Throughout the discussion, the emphasis is on the significance of proper positioning, understanding what personal success means, the power of a disciplined mindset, and the importance of engaging employees in decision-making processes.


01:16 Avoiding Price Shoppers

04:05 Identifying Your Ideal Customer

07:54 Balancing Work and Personal Life

12:23 Choosing the Right Jobs and Customers

14:40 Mindset and Business Success

19:22 Hiring and Managing Staff


*My Electricians ToolBox Podcast*

Are you an electrician working in the domestic sector (or looking to get more domestic work)?

Frustrated with poor marketing results and inconsistent jobs?

You're in the right place!

On this podcast, we’re talking about Marketing, Business Growth, Mindset, Money, and so much more to help you grow your business.

If you’re ready to turn your frustrations into breakthroughs and grow a thriving domestic electrical business, this podcast is packed with actionable tips to help you get started—or scale up!


What You’ll Learn in This Podcast

💡 Proven strategies to attract more local clients

💡 Low and no-cost marketing strategies to position your business in your local area

💡 How to build the right mindset for success

💡 Tips on managing your finances and boosting profits

💡 Step-by-step insights into the S.P.A.R.K.S Blueprint—a six-step system that has helped hundreds of electricians in the UK

Whether it’s leaflets, branding, websites, social media, or joint ventures, we’ve got the tools to help you fill your calendar with well-paying local work.


What Makes Us Different?

James Dewane, your host, brings over 27 years of experience in the Electrical Industry, with a career full of highs and lows. After running a large company with nine staff, three vans, and a shop front, James found himself on the brink of bankruptcy in 2007, forcing him to start over.

Shifting his focus to the domestic sector, he built a smaller but far more profitable business, becoming the go-to electrician in his local area.

Now retired from the tools, James spends his time mentoring tradespeople and teaching his tried-and-tested S.P.A.R.K.S Blueprint™, a six-step system that has helped hundreds of electricians grow their businesses.


But that’s not all! We’ll be joined by:

⚡ ToolBox Experts – Leaders in their fields who share their best tips and tricks.

⚡ ToolBox Members – Inspiring electricians who will share their business journeys and lessons learned in our Member Spotlight episodes.

No fluff, no nonsense—just real advice that works.


Take the Next Step

💥 My Electrician's ToolBox

Everything You Need For A Successful Business...

Tools to do the Job | Training to Grow | Transformation that Lasts


👉 Apply for Membership

⁠https://www.jdewane.com/ToolBox⁠

👉 Grab a Free Copy of the S.P.A.R.K.S Blueprint

⁠https://www.jdewane.com/freebook⁠

👉 Follow James on Facebook

⁠https://www.facebook.com/jamestoolbox/⁠

👉 Subscribe on YouTube

⁠https://www.jdewane.com/Youtube⁠

📧 Email James: ⁠[email protected]




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My Electricians ToolBox by James DewaneBy James Dewane