<p>In this episode, Christian chats with DTC entrepreneur, consultant and the author of 'The Direct to Consumer Playbook' Mike Stevens about his founding stories at Innocent drinks and confectionery business Peppersmith, the challenges facing DTC entrepreneurs and advice for brands looking to scale in 2022.</p>
<p>Purchase the book here: https://www.amazon.co.uk/Direct-Consumer-Playbook-Stories-Strategies/dp/1398605425</p>

In this episode, Christian chats with DTC entrepreneur, consultant and the author of 'The Direct to Consumer Playbook' Mike Stevens about his founding stories at Innocent drinks and confectionery business Peppersmith, the challenges facing DTC entrepreneurs and advice for brands looking to scale in 2022. Purchase the book here: https://www.amazon.co.uk/Direct-Consumer-Playbook-Stories-Strategies/dp/1398605425

Episode 3: The DTC Playbook with Mike Stevens

As the world of media, marketing and advertising becomes increasingly complex, marketers are under more pressure than ever to make smart decisions and fast. Unmuddled is here to lend a helping hand by unpicking the key headlines, simplifying the growing complexities in the industry, and highlighting the trends and insights to fuel your marketing decisions.

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Episode 3: The DTC Playbook with Mike Stevens

Episode 3: The DTC Playbook with Mike Stevens