Tower After Hours Digital Marketing Podcast, Episode 31: From Influencer Marketing to Reese's Cups

Dive into the world of influencer marketing and design! In this episode, Julia, Paige, Amanda, and Ashleigh discuss how influencers can make or break brands. Adobe MovingStills, Capri Sun's anti-bullying campaign, and Reese's latest Halloween ads are also referenced. You won't want to miss this.

What We Talked About:

- https://www.towermarketing.net/blog/influencer-marketing-strategy/

- https://www.adweek.com/brand-marketing/iconic-brand-mascots-are-shaving-and-growing-mustaches-to-support-mens-health/

- https://www.adweek.com/brand-marketing/capri-sun-created-a-massive-cafeteria-table-to-help-stamp-out-bullying-at-school/

- https://www.marketingdive.com/news/reeses-notsorry-ads-drive-conversation-purchase-intent-ahead-of-hallowee/539630/

- https://petapixel.com/2018/10/17/adobe-movingstills-can-add-camera-moves-to-still-photos/?fbclid=IwAR17Mbbm8K4PAoomgPAD6Ri92WGfVUtMpTH32QiUFNHweacpy_JZvtFUIDw