In this episode of the Mirror World podcast we talk about the Augmented reality industry together with our guest Sebastian Tobler from Ateo and Maciej who is part of team Nomoko. 

·      0:25 – Introduction of Sebastian and his company Ateo   

·      3:45 – How Pokémon Go impacted people 

·      4:30 – Moving towards B2B 

·      5:10 – Are we actually using AR applications in our daily lives?

·      7:40 – AR in print  

·      9:10 – What would it take for AR to be adopted by the masses?

·      11:55 – Minecraft multiplayer AR, how it works 

·      13:10 – Ad blocking capabilities of AR technology: the real-life ad blocker app

·      16:00 – Today’s challenges with hardware 

·      17:40 – The social impact of AR 

·      20:13 – The introduction of smartphones 

·      21:30 – The Pokémon fan base 

·      23:46 – The Harry Potter AR game