StrategyCast

Episode 321: Taking a High-Tough and White Glove Approach to Responsive Customer Service Through Marketing Strategies with Maddy Martin of Smith.ai


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“If you say you’re innovative and then force everyone to call your 1-800 number, then you’re not doing what you say you can do.”

Maddy Martin is the head of growth and education at Smith.ai, which provides integrated phone and web chat services for solo and small businesses, including their virtual receptionist and intake service, live website chat, and Keypad cloud phone system. She has spent the last decade growing tech startups from New York to California and has expertise in digital marketing, small business communications, lead conversion, email marketing, SEO, and event marketing.

Listen & Learn:

  • How to boost your ROI with proactive follow-through.
  • What customers expect from a brand’s responsiveness.
  • The pros and cons of chat, text, and emails.
  • How to get your marketing automation, texting, chatting, Facebook messenger, and opt-in game dialed in to effectively respond to your customers.
  • How to develop a system of responsiveness.

TO LEARN MORE ABOUT SMITH.AI, CLICK HERE.

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