Direct Sales Done Right

Episode 323: What to Do When Your Personal Brand No Longer Feels Like You


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Does it feel like you’ve grown or evolved, but your brand hasn’t caught up? Or maybe you’ve experienced a life quake or you’ve changed your services/offers and now what used to work doesn’t work. Here’s what to do when your online presence starts to feel like a version of you that no longer exists.

What You’ll Learn in This Episode:

  • Going beyond the “box” - what a personal brand needs to be in 2025
  • Embracing your personal evolution 
  • Reconnecting with a brand that feels like you

Episode Highlights & Time Stamps:
01:11 The Evolution of Personal Branding

06:30 Acknowledging Life Shifts and Brand Transformations

12:41 Finding Your Authentic Voice

18:57 The Power of Storytelling in Branding

24:39 Embracing Change and Connection

Resources & Links Mentioned:
Story Strategy Weekly Drops: https://www.uwsmarketing.com/rerise

Connect with Katy:

  • Instagram: @katywritescontent 
  • Website: www.katyursta.com
  • Free Resource: Story Strategy Weekly Drops: https://www.uwsmarketing.com/rerise

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Direct Sales Done RightBy Katy Ursta