The Invention Stories Podcast

Episode 33…Debbie Schwartz and Tune Zoo


Listen Later


Tune Zoo…Let Start at the Beginning…
Quirky is…
Quirky is a free community-led invention platform that brings ideas to life. Invention is hard and everyday people have ideas for inventions but no path to turn them into products. Quirky makes inventing and selling products including a plush toy possible by pairing inventors with product designers and manufacturing companies that can bring their ideas to life.
 


How Quirky Works
Go to www.Quirky.com where you sign up for a free account.  Next, you sign in to Quirky.com using your username and passwork.  Then you will be able to submit your invention ideas. You can work on your inventions on your own, or you can ask other Quirky community members for help. In exchange for the skills and services offered by the community, you will share “influence” with them, which means sharing a percentage of your royalties.
Once you’re comfortable with the details of your invention, you submit it to the Quirky team, who will review your invention for market potential. Quirky reviews inventions on a rolling basis and selects ideas to explore further for refinement (industrial design & renders) and viability testing (IP procurement, prototyping). If they think your invention is a winner, they’ll produce it.  When it hits store shelves; you (and all the “influencers” from the Quirky community who helped you along the way) will share in the royalties earned on every unit sold.


5 Phases of the
 Quirky Invention Evaluation Process
 
 
Concept
This is where you give them details on your brilliant idea. You can keep your submission private or make it public to get help from the Quirky community. Once you’re comfortable with the details of your invention, click to submit it.
Review
This is when the Quirky team reviews your invention and other inventions on to identify ideas that they’d like to explore further. You’ll hear back from them regarding the status of your invention within 45 days of being submitted. In this phase, you can no longer edit your idea and the focus shifts to the market research survey and crowdsourcing competitive products to better understand viability.
Development
If your product made it to this phase, congratulations! They think your idea is worth exploring further and we dedicate resources to refine the idea to understand its viability. This is where Quirky createsindustrial design sketches & renders, materials testing, prototypes and pricing analysis to understand if your product has a place in the market. They’ll be sharing updates along the way as your invention is being refined.
Production
If after refining the idea and doing viability testing, they believe your idea is a winner, your invention moves into the Production phase. This is where your product is begins being built at the factory, on its way to hitting shelves soon! They’ll be refining elements like product name, tagline & packaging during this phase.
Launch
Time to earn money! Your invention is now selling. This is where they showcase your invention’s full journey and add  a link to the Quirky Shop for shoppers everywhere to buy your invention.  Every unit sells makes you money!

Quirky Plush Toy Challange
Quirky launched a challenge to the its community in July to come up with a new plush toy for kids.
...more
View all episodesView all episodes
Download on the App Store

The Invention Stories PodcastBy The Invention Stories Podcast