This Is CX

Episode 35: Driving Action from Customer Insights


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In this episode, Mike and Paul talk about some key challenges organizations face in broadly taking action on customer insights that organizations identify. They discuss changing behavior by making insights more approachable and integrated in employee tools and daily activities to enable real-time decisions based on customer data, while avoiding the dreaded score-chasing culture mistake.
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This Is CXBy Paul Hagen, Mike Manfredo

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