Decoding Sales

Episode 35: The pitch


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Peter and Alex review the elements of an effective pitch:

  • The elevator pitch and leaning into your origin story (regardless of what VCs will tell you)
  • What makes a compelling pitch deck and how not to bore your prospect with deckware
  • Teasing a demo to sell the second meeting

Other episodes referenced: 

  • Episode 32: BANT and MEDDIC
  • Episode 3: Call Leadership

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Decoding SalesBy Peter & Alex

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