I was having a coffee with my mentor Al, when this question came up. "Is integrity dead? Is character more important today than ever before?" In this world of social media, fake news, a

nd sales pitches coming harder and faster than ever before in history... the answer is "Yes... But!"

I have been on a track of 'Thought Leadership' and using tools to get your messages found and acted upon. What happens when your messages and your deliverables are not aligned?

That's what integrity is. You are who you are in your car... or online!

When you sell products or services online, you and your clients have to answer 3 basic questions:

* Can They Afford It?

* Do They Want To Change?

* Can They Be Held Accountable?

In this episode, we will explore this and so much more and what it has to do with your messaging, sales and ultimately your social media integrity!