About Our Guest:

Alex Kennedy is a distinguished leader with a proven history of success in various commercial domains. She has extensive experience in scaling business operations, leading commercial teams, and pioneering digital transformation journeys. Alex's expertise shines in her ability to establish partnerships that introduce innovative business models and complementary revenue streams, catalyzing sustainable growth. Currently, she serves as the Executive Vice President of Commercial Strategy for Mycode Media, where she spearheads initiatives to accelerate the company's growth, focusing on solidifying relationships with esteemed brand CMOs and advertisers. Previously, Alex held influential roles at Twitter and has been a nationally recognized speaker, contributing her insights to prestigious platforms including Advertising Week and Princeton University. She resides in Oakland, California.

Episode Summary:

Alex delves into the importance of understanding your industry, cultivating change resilience, and positioning for future industry developments. Her intriguing anecdotes from family history to her strategic mindset offer a unique perspective on ascending corporate ladders and navigating industry transitions. Alex poignantly stresses the value of learning from every opportunity and leveraging it to build a robust foundation that can withstand the tests of time and market evolution. Listeners are bound to find inspiration in her approach to career development, collaboration, and continuous learning.

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