Can you believe it's August already?! We definitely can't!! In this 90 degree heat, it's so hard to start thinking ahead to the fall and winter seasons, but it's super important! As photographers, we have to constantly be planning 3+ months in advance in order to give clients enough time to book shoots, get photos back, and select products (hello, Christmas cards!). Ashley's Three Minute Tips episode this week discusses how she plans ahead for the holiday season, starting now! Key Takeaways:

1. Plan Available Dates: Calculate out your workflow & figure out realistically how many shoots you can take per week & then list all of your available dates for the rest of the year. This will ensure you don't accidentally take TOO much onto your plate (a common mistake for photographers during the busy holiday season!).
2. Perfect Email Templates: Make sure all of your information is correct & up to date in your email templates. Templates save SO MUCH TIME and stress during the holiday rush, so it's important that they're on point & accurate for the current year!
3. Contact Past Clients: Ashley always gives her returning clients a bit of an incentive to book their shoot by September 1. She makes sure they are the first to receive her available dates list, and contacts them as soon as she knows her availability. This is a great way to keep clients loyal, remind them of your presence, and avoid any situations where you book up too quickly & loyal clients feel blindsided!

Do you have any tips for prepping for the holiday season? If so, feel free to share on our Facebook page or shoot us an email! Good luck with the coming months & best wishes with your 2016 holiday bookings! Relavent Links:

• Ashley DuChene Photography

Download from iTunes Here