Social Sport

Episode 37: Sidney Baptista on PIONEERS Run Crew and running as connection and inclusion


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Sidney Baptista (Sid) is the founder of Pioneers Run Crew, the host of the Fitness in Color Podcast, a father, and an individual passionate about the power of running to create connections, elevate voices, and champion change. Based in Dorchester, Massachusetts, Sid is currently building a performance streetwear brand, PYNRS, and working as a consultant on diversity, equity, and inclusion in the running industry. 

Discussed in this episode:

  • PIONEERS Run Crew
  • Whiteness in the running community
  • Code switching 
  • More than a Run 5k
  • Fitness in Color Podcast
  • Sid's conversation with Dr. Ibram x. Kendi 
  • PYNRS Performance Streetwear 
  • Systemic racism through division of labor and ownership in America
  • running crews.com
  • Caps for Sale by Esphyr Slobodkina
  • Follow Sid's endeavors:

    • Follow Sid: @sidbap
    • Follow PIONEERS Run Crew: @pioneersrc
    • Follow Fitness in Color: @fitnessincolor
    • Follow Social Sport:

      • Instagram: @socialsportpod
      • Facebook: @socialsportpod
      • Twitter: @emmamzimm
      • Quotes:

        “Don’t make your first Black hire the head of diversity. Black people need to be at every facet of the job—in social media, in writing, in product development, in decision-making, on the board—at every level. Unless you have that, everything that you do is a band aid solution.”

        “Sport is a great equalizer. Especially running. As much as running is a solo sport it’s a connector… and I think the more we run side by side, the more we meet eye to eye.”


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        Social SportBy Emma Zimmerman