Chad Palmer from Energyficient Systems joins Michael and Greg to talk about selling, the heightened value of lighting distributors, and maintenance engineering. Chad specializes in electrical products made for those who work in and build barns. And you might have seen him in Season 11 of “Fireball Run.” Chad Palmer is the President, CEO at Energyficient Systems, Inc., a lighting distributor with a national footprint serving the ESCO market and Energyficient Products, LLC. a manufacturer of lighting and electrical products for the agricultural industry.