ScaleHaus Consulting

Episode 38: A step into my REP MBA program for sales professionals - Mastering In-Person Selling & Trade Show Domination


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_*]:min-w-0 !gap-3.5"> REP MBA Mastering In-Person Selling & Trade Show Domination Show Notes - Episode Duration: 45-50 minutes πŸ”₯ Episode Overview

This week, I'm sharing Week 6 from my complete 10-Week REP MBA Program β€” the system that transforms average sales reps into the top 1% of performers in their industry.

Today's Focus: How elite reps dominate in-person selling while others hide behind emails and Zoom calls.

Key Quote: "Some reps hide behind emails. Elite reps own every room they walk into."

πŸ“‹ What You'll Learn

βœ… The Psychology of Presence

  • The neuroscience of first impressions (what happens in 7 seconds)
  • 5 Pillars of Executive Presence that command respect
  • Why your energy sells before your words ever do

βœ… First Impression Mastery

  • The TRUST Formula for powerful introductions
  • How to become "trusted advisor" instead of "just another vendor"
  • Connection Before Pitch framework that changes everything

βœ… Trade Show Domination

  • Host Mindset vs. Vendor Mindset (game-changer)
  • 5-minute booth conversation structure that qualifies and closes
  • Pre-event, during-event, and post-event strategies that multiply results

βœ… Micro-Demo Mastery

  • Problem-Solution-Proof framework for 3-minute demos
  • How to demonstrate value without overwhelming prospects
  • Interactive demo techniques that qualify in real-time

βœ… Follow-Up Systems That Close

  • The 2-Hour/2-Day Rule that beats 90% of competition
  • Multi-channel follow-up sequences for different prospect types
  • CRM tracking system that ensures nothing falls through cracks

βœ… Event Domination Strategies

  • How to become the most memorable rep at any event
  • Content creation techniques that attract prospects
  • Network multiplication methods for long-term success
🎯 Key Frameworks Covered

πŸ”Έ The TRUST Formula for Introductions

  • Tone First
  • Relevance Immediately
  • Uncover Before You Cover
  • Specific Value Mention
  • Transition to Their Story

πŸ”Έ 5 Pillars of Executive Presence

  1. Physical Grounding
  2. Eye Contact Mastery
  3. Vocal Command
  4. Active Listening Architecture
  5. Energy Management

πŸ”Έ Problem-Solution-Proof Demo Structure

  • 30 seconds: Anchor to their problem
  • 60 seconds: Position the outcome
  • 60 seconds: Provide proof
  • 30 seconds: Offer next steps
πŸ’‘ Top Takeaways

🎯 Your presence walks into the room 7 seconds before your pitch does

🎯 Elite reps are thermostats, not thermometers β€” they control the energy

🎯 Connection beats pitch every single time

🎯 The fortune is in the speed AND quality of your follow-up

🎯 You're not selling products β€” you're building relationships that compound

πŸ“ˆ Your 30-Day Implementation Plan

Week 1: Foundation Building

  • Master the TRUST introduction formula
  • Practice presence pillars in every interaction

Week 2: Presence Mastery

  • Implement Connection Before Pitch framework
  • Perfect your micro-demo structure

Week 3: System Implementation

  • Set up 2-Hour/2-Day follow-up sequences
  • Create value-add content library

Week 4: Full Integration

  • Execute all strategies at next event
  • Measure results and refine approach
πŸ”— Action Items

This Week:

  1. Practice your new introduction 10 times out loud
  2. Identify one upcoming in-person opportunity
  3. Set up your follow-up tracking system
  4. Create your first piece of pre-event content
πŸ“Š What Makes This Different

This isn't just "tips and tricks" β€” this is a complete system based on:

  • Neuroscience research on decision-making and trust
  • Psychology principles of influence and persuasion
  • Real-world testing with thousands of sales interactions
  • Proven frameworks that scale across industries
πŸš€ WANT THE COMPLETE REP MBA PROGRAM?

This episode is just Week 6 of my comprehensive 10-Week REP MBA Program that has helped sales reps:

  • βœ… Increase close rates by 40-60%
  • βœ… Build predictable pipelines that never run dry
  • βœ… Become the #1 rep in their region
  • βœ… Earn top 1% income in their industry
The Complete Program Includes:

Week 1: Foundation - Mindset & Identity Shifts Week 2: Prospecting Mastery - Finding Decision Makers Week 3: Outreach That Converts - Multi-Channel Sequences Week 4: Discovery & Qualification - Reading Between the Lines Week 5: Presentation Psychology - Selling Transformation Week 6: In-Person Selling Mastery (This Episode) Week 7: Objection Handling - Turning No Into Yes Week 8: Negotiation Psychology - Win-Win Closes Week 9: Pipeline Management - Predictable Revenue Week 10: Elite Rep Systems - Scaling Success

πŸ’¬ Interested in the full program? DM me @allora.agency on Instagram

πŸ“± Connect With Me

Instagram: @allora.agency

  • Daily sales training content
  • Behind-the-scenes insights
  • Success stories from REP MBA graduates
  • Live Q&A sessions
🎧 Subscribe & Share

If this episode helped you level up your in-person selling game, please:

  • ⭐ Rate and review the podcast
  • πŸ“€ Share with fellow sales reps
  • πŸ”” Subscribe for weekly episodes

Next Week: Advanced Negotiation Psychology - Turning Price Objections Into Closed Deals

πŸ’¬ Quotes to Remember

"Your presence walks into the room before your product does."

"Elite reps don't sell products β€” they sell transformations."

"The fortune is in the speed and quality of your follow-up."

"You're not trying to sell everyone β€” you're trying to become unforgettable to the right people."

Remember: Average reps sell products. Elite reps build empires through relationships.

Your network works even when you're sleeping.

This has been REP MBA - where average sales reps become industry legends.

Ready to join the top 1%? DM @allora.agency on Instagram or email [email protected] and mention you watch this episode for a special discount.

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ScaleHaus ConsultingBy Kayla Petrasek