In this episode, Sean sits down with Marcia Barnes, CEO and Founder of <a href="https://valveandmeter.com/" rel="nofollow">Valve+Meter.</a> They dive into Marcia's extensive marketing background and why she chose to start a marketing agency. They dive in what performance based marketing is and what marketing should be for companies. Marcia offers great insight, humility, and humor in this episode.

More About Marcia. <a href="https://www.linkedin.com/in/marcia-barnes/" rel="nofollow">https://www.linkedin.com/in/marcia-barnes/</a>

In this episode, Sean sits down with Marcia Barnes, CEO and Founder of Valve+Meter. They dive into Marcia's extensive marketing background and why she chose to start a marketing agency. They dive in what performance based marketing is and what marketing should be for companies. Marcia offers great insight, humility, and humor in this episode. More About Marcia. https://www.linkedin.com/in/marcia-barnes/

In this episode, Sean sits down with Marcia Barnes, CEO and Founder of <a href="https://valveandmeter.com/" rel="noopener noreferrer">Valve+Meter.</a> They dive into Marcia's extensive marketing background and why she chose to start a marketing agency. They dive in what performance based marketing is and what marketing should be for companies. Marcia offers great insight, humility, and humor in this episode.

More About Marcia. <a href="https://www.linkedin.com/in/marcia-barnes/" rel="noopener noreferrer">https://www.linkedin.com/in/marcia-barnes/</a>

Episode 38: Performance Based Marketing

Converge Coffee connects you with business experts who have succeeded by constantly pivoting and staying motivated from lessons they learned. You get each speaker's actionable insights and feel their passion like you were sitting right across the coffee table. 
This podcast is about building a strong customer experience (CX) community. Each episode will be packed with information at your fingertips. Think of this podcast as talking to the speaker right across the table and walk away with content to actually use. No more list posts because most people struggle with implementation. This is about proving CX through small, simple actionable ideas that make huge impacts.
We dive deeper in the 4 go to market (GTM) success cores to achieve and prove customer experience: Messaging, Design, Tech, and Experience. These 4 essentials don't only apply to marketing. Guests have marketing, sales, customer experience, revops, recruiting, data, and product backgrounds. Today, each business function grows either through customers or employees converging back to those 4 success cores.

Business

Entrepreneurship

Marketing

Converge Coffee connects you with business experts who have succeeded by constantly pivoting and staying motivated from lessons they learned. You get each speaker's actionable insights and feel their passion like you were sitting right across the coffee table. This podcast is about building a strong customer experience (CX) community. Each episode will be packed with information at your fingertips. Think of this podcast as talking to the speaker right across the table and walk away with content to actually use. No more list posts because most people struggle with implementation. This is about proving CX through small, simple actionable ideas that make huge impacts. We dive deeper in the 4 go to market (GTM) success cores to achieve and prove customer experience: Messaging, Design, Tech, and Experience. These 4 essentials don't only apply to marketing. Guests have marketing, sales, customer experience, revops, recruiting, data, and product backgrounds. Today, each business function grows either through customers or employees converging back to those 4 success cores.

Share Episode 38: Performance Based Marketing

Sign up to save your podcasts

Episode 38: Performance Based Marketing

Episode 38: Performance Based Marketing