Hi there. I am Kehinde. Thanks for joining me on this episode of Moments That Matter With Kehinde. This is the program where we resolve issues around expectation management in the workplace just so you can become that employer or talent of choice. Last week, I spoke about 2 very critical processes within the Recruitment Function which were shortlisting and selection.This week, I want to talk about how you can use the selection process to promote your Employee Value Proposition(EVP) and Candidate Value Proposition (CVP) as an employer and job seeker respectively.EVP is the total value an employer offers their employees in return for their work. EVP is more than just a combination of compensation and benefits. A great EVP should strike a balance between tangible rewards(e.g compensation & benefit) and intangible rewards(such as interesting and meaningful work, great company culture, flexible work hours, etc).EVP is crucial for selection in the recruitment process. You have to be able to clearly define all the values you provide as an emoloyer. EVP is the compelling answer to the following candidate questions:Why should I join your organization? What's in it for me? How well you are able to pitch your organization in answering these questions will affect the candidate's decision. You can talk about your compensation and benefit, career advancement, work environment, and company culture.Remember to highlight EVP components that resonate with your candidate's persona when pitching. Let's quickly look at how you can promote your Candidate Value Proposition (CVP) as a job seeker during the selection process: *Check your personal brand. *Research the company. *Understand the market. *Have your questions ready. *Get to the venue on time. *Dress for success. *Be courteous *Hope for the best. Please note that following these steps won't guarantee a job offer, but they will help you present yourself in the best possible light.This is where I will drop the Mic on this episode. I hope you enjoy listening as much as I enjoyed sharing. Don't forget, Hope is not a strategy. You want to become the employer of choice? You need to be deliberate. You want to become the talent of choice? You need to be deliberate. Till I come your way again next week, I am Kehinde. Bye for now. PS: you can email me on [email protected] if you have any people or career related issues you'd like me to address on the program.