This week I sat  down to chat with my friend, professional Brand Coach, Tracy Borreson, to get her thoughts on the importance of having a clear brand identity as a small business owner, along with many other completely unrelated topics including burning books, Disney, and karaoke.

This week I sat down to chat with my friend, professional Brand Coach, Tracy Borreson, to get her thoughts on the importance of having a clear brand identity as a small business owner, along with many other completely unrelated topics including burning books, Disney, and karaoke.

Episode 4: I’m Yoda Bitches (Brand Identity & Why It Matters)

<p>Join your highly caffeinated host, Megs, an adequately tattooed, creative copywriter and professional word nerd, as she shares some of the honest and ugly lessons she’s learned the hard way, with decades of blood, sweat, tears, coffee, ink, and wine. Her often comical and meandering journey towards small business ownership, financial freedom, and a life lived on her own terms will have you laughing out loud and inspired to uncover and pursue your own passion project. With a healthy mix of guest interviews and talking to herself, Caffeinate and Conquer, is sure to become a favorite weekly fix.</p>

Business

Entrepreneurship

Join your highly caffeinated host, Megs, an adequately tattooed, creative copywriter and professional word nerd, as she shares some of the honest and ugly lessons she’s learned the hard way, with decades of blood, sweat, tears, coffee, ink, and wine. Her often comical and meandering journey towards small business ownership, financial freedom, and a life lived on her own terms will have you laughing out loud and inspired to uncover and pursue your own passion project. With a healthy mix of guest interviews and talking to herself, Caffeinate and Conquer, is sure to become a favorite weekly fix.

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Episode 4: I’m Yoda Bitches (Brand Identity & Why It Matters)

Episode 4: I’m Yoda Bitches (Brand Identity & Why It Matters)