Strong communication skills are essential for effective leadership. The ability to motivate and inspire people to achieve goals, pursue the company’s vision and even correct undesirable behavior is centered around the leader’s ability to communicate. The communication gap is evident when we get frustrated with those who are “long winded”, too blunt or constantly fail to deliver on promises.

A communication model that is foundational to understanding others is DISC. An acronym for the four basic styles of communication, DISC, according to the author, stands for Director, Influencer, Steady Eddie and Compliance Officer. We all posses a unique blend of the four styles resulting in our own Communication DNA. In this episode, the author explains the strength, weaknesses and quirks of each style and how to leverage this knowledge to improve communication. Great leadership exists in all DISC