This episode investigates how student data is commodified in higher education, turning personal information into a source of profit for institutions, testing services, and third-party platforms. Featuring insights from Dr. Roderic Crooks of UC Irvine, the episode unpacks how consent is often obscured and how data systems disproportionately affect marginalized students. Using frameworks from STS theory, it challenges assumptions about neutrality, equity, and control in the digital education economy.