Welcome to our 4th episode of That New Car Sense, our podcast on connected cars, smart cities, IoT, V2X, digital payments, and location technologies. Our guest this month: Tim Dolan, Founder and Principal at brand strategy firm Kickframe. Tim is a digital brand strategy veteran who knows location is a critical element in the data-driven customer experience today and in the future. We’ll drill down on what context location can unlock for drivers and consumers in general. (Starts at 26:17)
And we’ll talk about the big headlines this month, too. What's on our news radar in this episode:
Waymo's driverless delivery – Waymo has recently shown more evidence and testing on how their driverless technology will change the curbside delivery experience. As we get closer to level 5 autonomy, it will be important to make sure curbside delivery develops to help the consumer in the way they want the experience to happen.(1:04)
Gas price inflation is slowing down foot traffic – A recent study was conducted to see how the massive uptick in gas prices would affect the foot traffic of restaurants and more. We explore how this is an example of how fast consumer's minds can change and how store owners need to adapt to make their "product most suitable for them. (7:59)
Starbucks changing the fueling experience – Starbucks is building EV charging stations to get you to remember their old mantra of being the “third place” in your life: Home, work, Starbucks. And they know they’ve got a (double espresso) shot grabbing the time of EV drivers, who may need many minutes of down-time to power up their ride. (14:57)
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By Sheeva.AIWelcome to our 4th episode of That New Car Sense, our podcast on connected cars, smart cities, IoT, V2X, digital payments, and location technologies. Our guest this month: Tim Dolan, Founder and Principal at brand strategy firm Kickframe. Tim is a digital brand strategy veteran who knows location is a critical element in the data-driven customer experience today and in the future. We’ll drill down on what context location can unlock for drivers and consumers in general. (Starts at 26:17)
And we’ll talk about the big headlines this month, too. What's on our news radar in this episode:
Waymo's driverless delivery – Waymo has recently shown more evidence and testing on how their driverless technology will change the curbside delivery experience. As we get closer to level 5 autonomy, it will be important to make sure curbside delivery develops to help the consumer in the way they want the experience to happen.(1:04)
Gas price inflation is slowing down foot traffic – A recent study was conducted to see how the massive uptick in gas prices would affect the foot traffic of restaurants and more. We explore how this is an example of how fast consumer's minds can change and how store owners need to adapt to make their "product most suitable for them. (7:59)
Starbucks changing the fueling experience – Starbucks is building EV charging stations to get you to remember their old mantra of being the “third place” in your life: Home, work, Starbucks. And they know they’ve got a (double espresso) shot grabbing the time of EV drivers, who may need many minutes of down-time to power up their ride. (14:57)