Firstly, there are two types of website optimisation: on page optimisation and off page optimisation.

We'll be looking at both types these types of website optimisation - with an special focus on 'on page' seo - with a list of the key things you need to do, to optimise your website for Google.

Remember - this is all about the customer. With all website optimisation strategies - you need to put your customer at the heart. Even Google wants your customers to be happy!