<p>Heather Saffer had never baked before. She didn't have a passion for baking or know the first thing about owning a business. Yet in 2009 Heather Saffer taught herself how to bake and opened her first bakery, later going on to WIN Food Network's Cupcake Wars. Why would she take such a crazy leap? Listen to find out why. </p>

Heather Saffer had never baked before. She didn't have a passion for baking or know the first thing about owning a business. Yet in 2009 Heather Saffer taught herself how to bake and opened her first bakery, later going on to WIN Food Network's Cupcake Wars. Why would she take such a crazy leap? Listen to find out why.

<p>Heather Saffer had never baked before. She didn't have a passion for baking or know the first thing about owning a business. Yet in 2009 Heather Saffer taught herself how to bake and opened her first bakery, later going on to WIN Food Network's Cupcake Wars. Why would she take such a crazy leap? Listen to find out why.&nbsp;</p>

Episode 4: Why I Opened a Bakery When I Didn't Know How To Bake

Want to make your mark on the world? Tired of everyone else getting the attention you deserve? Welcome to the Free PR Hacker podcast with Entrepreneur and PR Expert, Heather Saffer. Tune in for stories, tips, and secrets to learn how YOU can get all the FREE PR you need for your business and brand. Remember... you deserve turn to be seen.

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Episode 4: Why I Opened a Bakery When I Didn't Know How To Bake

Episode 4: Why I Opened a Bakery When I Didn't Know How To Bake