In this episode of Our Best Behavior, Caitlin Stratton (Consumer & Market Insights Senior Manager, Upfield) joined us to explore the transformative potential of AI in the insights industry as well as how the plant-based CPG sector can harness its power.

Key themes included Upfield's adoption of AI, how AI will impact the food industry, driving factors among shoppers in the plant-based food market, and the future of AI in the sector.

Matt Salem (Senior Vice President, Customer Success) hosts The Our Best Behavior Podcast.

Read more on the Behaviorally Blog (behaviorally.com/blog/)