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Gene  briefly discusses  six internal ways you can grow " organically" or "  from within . " 

1) create a new product/services
2) add new features & benefits to existing product/services
3) sell to different target markets
4) create a more aggressive sales & marketing plan 
5) make it easy for customers through technology to pay you 
6)  consider exporting 

The  external way to grow is through acquisition or  to buy another company, which is not the focus of  this episode. 

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