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Episode #44: The Two-Page Strategic Plan with Vanessa Emerson
In this episode, Chuck Blakeman welcomes back business strategist and wellness educator Vanessa Emerson, founder of The Evolving Expert. Together, they explore why most business plans fail—and how a simple, dynamic two-page strategic plan can transform the way you run your business.
Vanessa and Chuck share how this living document keeps you focused on what truly moves your business forward—helping you move past the tyranny of the urgent and toward long-term significance.
🎧 You’ll discover:
✅ The difference between a static business plan and a rolling strategic plan
✅ Why the best strategic plan impacts what you do today
✅ How to separate tasks that change your business forever from those that just keep it running
✅ The importance of revisiting your plan daily or weekly
✅ Real-life stories of entrepreneurs who used this process to double revenue and reclaim their time
💡 “If your strategic plan doesn’t impact your daily actions, it’s just shelf help.”
----more----
📍 Connect with Vanessa Emerson:
Website: theevolvingexpert.com
Email: [email protected]
👉 Missed Vanessa’s first guest episode about life vision and the big why?
Listen here → Episode 16
View all episodes
By Chuck BlakemanIn this episode, Chuck Blakeman welcomes back business strategist and wellness educator Vanessa Emerson, founder of The Evolving Expert. Together, they explore why most business plans fail—and how a simple, dynamic two-page strategic plan can transform the way you run your business.
Vanessa and Chuck share how this living document keeps you focused on what truly moves your business forward—helping you move past the tyranny of the urgent and toward long-term significance.
🎧 You’ll discover:
✅ The difference between a static business plan and a rolling strategic plan
✅ Why the best strategic plan impacts what you do today
✅ How to separate tasks that change your business forever from those that just keep it running
✅ The importance of revisiting your plan daily or weekly
✅ Real-life stories of entrepreneurs who used this process to double revenue and reclaim their time
💡 “If your strategic plan doesn’t impact your daily actions, it’s just shelf help.”
----more----
📍 Connect with Vanessa Emerson:
Website: theevolvingexpert.com
Email: [email protected]
👉 Missed Vanessa’s first guest episode about life vision and the big why?
Listen here → Episode 16