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Episode #46: Ben Hartman & Morpohgen Nutrition
Supplement Engineer Blog: https://supplementengineer.com/blogs/supplements
Supplement Engineer IG: https://instagram.com/thesupplementengineer
Supp Engr Podcast on Spotify: https://open.spotify.com/show/4D6M54tttp09QorWfBn5AO
Supplement Engineer YouTube: https://www.youtube.com/channel/UCNACHGhSRNCc98hHgBZhk_A?view_as=subscriber
In this episode of the Supplement Engineer Podcast, I'm joined by Ben Hartman—Founder of Morphogen Nutrition
In addition to owning Morphogen Nutrition, Ben is also an accomplished natural bodybuilder, competitive powerlifter, and strongman athlete. Ben holds a bachelor’s degree in exercise physiology and a master’s degree in nutrition & dietetics.
Topics covered in this episode include:
Founding of Morphogen Nutrition
Early challenges of growing a young brand
Does social media help or hurt a supplement brand and the industry in general?
Getting consumers to recognize (and pay for) quality products amidst the sea of prop-blended, pixie-dusted, BOGO offerings that litter the market
Ben’s methodology to product formulation
What type of supplements are more enjoyable to formulate — general health or sports performance?
How much evidence does Ben need to see before an ingredient passes the “barrier to entry” and can be considered worthy of inclusion in a product
In-depth discussion of Morphobrain and the heavily discussed “Thanos” dose
Ingredient “synergy” and under dosing ingredients in supplements
Ben’s thoughts on juggling flavoring vs effectiveness of products
Highly caffeinated pre workouts and is caffeine “dangerous”
The true purpose of pre workout supplements
Caffeine, TeaCrine, and Dynamine
Should the supplement industry have a higher barrier to entry?
Ben’s daily supplement stack
Ben Hartman IG: https://www.instagram.com/morphogenben/
Morphogen Nutrition website: https://www.morphogennutrition.com
If you enjoy this podcast and want to see more content like it, please consider leaving a review!
https://itunes.apple.com/us/podcast/supplement-engineer-podcast/id1447389041?mt=2&ls=1
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By Robert A. Schinetsky
4.9
2828 ratings
Supplement Engineer Blog: https://supplementengineer.com/blogs/supplements
Supplement Engineer IG: https://instagram.com/thesupplementengineer
Supp Engr Podcast on Spotify: https://open.spotify.com/show/4D6M54tttp09QorWfBn5AO
Supplement Engineer YouTube: https://www.youtube.com/channel/UCNACHGhSRNCc98hHgBZhk_A?view_as=subscriber
In this episode of the Supplement Engineer Podcast, I'm joined by Ben Hartman—Founder of Morphogen Nutrition
In addition to owning Morphogen Nutrition, Ben is also an accomplished natural bodybuilder, competitive powerlifter, and strongman athlete. Ben holds a bachelor’s degree in exercise physiology and a master’s degree in nutrition & dietetics.
Topics covered in this episode include:
Founding of Morphogen Nutrition
Early challenges of growing a young brand
Does social media help or hurt a supplement brand and the industry in general?
Getting consumers to recognize (and pay for) quality products amidst the sea of prop-blended, pixie-dusted, BOGO offerings that litter the market
Ben’s methodology to product formulation
What type of supplements are more enjoyable to formulate — general health or sports performance?
How much evidence does Ben need to see before an ingredient passes the “barrier to entry” and can be considered worthy of inclusion in a product
In-depth discussion of Morphobrain and the heavily discussed “Thanos” dose
Ingredient “synergy” and under dosing ingredients in supplements
Ben’s thoughts on juggling flavoring vs effectiveness of products
Highly caffeinated pre workouts and is caffeine “dangerous”
The true purpose of pre workout supplements
Caffeine, TeaCrine, and Dynamine
Should the supplement industry have a higher barrier to entry?
Ben’s daily supplement stack
Ben Hartman IG: https://www.instagram.com/morphogenben/
Morphogen Nutrition website: https://www.morphogennutrition.com
If you enjoy this podcast and want to see more content like it, please consider leaving a review!
https://itunes.apple.com/us/podcast/supplement-engineer-podcast/id1447389041?mt=2&ls=1